Privacy Policy

This cookie policy explains what cookies are, how we use them, and the types of cookies we use (i.e., the information we collect using cookies and how that information is used).

Cookies are small text files used to store small pieces of information. They are stored on your device when a website loads in your browser. These cookies help ensure that the website functions properly, enhance security, provide a better user experience, and analyse performance to identify what works and where improvements are needed.

How do we use cookies?

First-party cookies are necessary for the website to function properly and do not collect any personally identifiable data.

Types of cookies we use

Necessary

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

CookieDurationDescription
_cfuvidsessionCloudflare sets this cookie to track users across sessions to optimise user experience by maintaining session consistency and providing personalised services

Analytics

We use Google Analytics 4, through Google Tag Manager, to understand how visitors use the site: which pages are read, and whether the contact form is used. Both load from our own subdomain, tracking.datahit.co, a server-side tagging service run for us by Addingwell, which passes the data to Google. We never send the contents of the contact form to Google Analytics.

CookieDurationDescription
FPID2 yearsSet by our tagging server (tracking.datahit.co) to recognise a returning visitor. Read only by that server; scripts on the page cannot see it.
_ga2 yearsGoogle Analytics: a random identifier that distinguishes visitors.
_ga_HLWBTXK0CY2 yearsGoogle Analytics: keeps track of the current visit (session).